Improving Your Marketing Skills and Performance Seminar
| Event Category | Seminars |
| Date | Monday, July 12, 2010 |
| Time | |
| Duration | 12-13 July |
| Venue | LBS Ajah, Lagos |
| Caption | Improving Your Marketing Skills and Performance Seminar |
| Description | – A Marketing Toolkit-Based Approach Overview: The purpose of this seminar is twofold: 1) To expose participants to a process to help them work smarter; and 2) To practice this “working smarter” process using examples (marketing mini case-studies) from a number of industries (consumer packaged goods, financial services, governmental units, industrial goods, NGOs, universities, and so on) in both developed and developing-world settings. Topics addressed in this seminar will include: - A conceptual framework for “working smarter” - Practice applying the “working smarter” framework to a variety of marketing-related problems and opportunities. |
| Programme | The marketing-related problems and opportunities to which seminar participants will practice applying the “working smarter” framework will depend in part on the interests of the participants; however, specific areas of marketing likely to be addressed include: Advertising; brands and branding; customer relationship management (CRM); customer satisfaction; segmentation, targeting, and positioning (STP); pricing; product development; sales and sales management-related issues; service quality; and turnaround strategies. |
| Partcipants Profile | Marketers at all levels (directors to trainees) interested in improving both their own performance and the performance of their organisation. |
| Fee | =N= 130,000.00 |
Action: |  register.. |
MBA Alumni Seminars Breakfast Club General Conferences
| Title/venue | Date/time | Partcipants Profile |
|---|---|---|
| MBA Information session
| Saturday, February 19, 2011 | Candidates who have the LBS MBA admission requirements |
| MBA Information session
| Saturday, April 16, 2011 | Interested persons and candidates who have the LBS MBA admission requirements |
| Executive MBA Information session
| Saturday, July 3, 2010 | Interested persons and candidates who have the LBS Executive MBA admission requirements |
| Executive MBA Information Session
| Saturday, August 7, 2010 | Interested persons and Candidates who have the LBS Executive MBA admission requirements |
| MBA Information Session in Abuja
| Saturday, March 12, 2011 11 a.m. - 1 p.m. | |
| MBA Information Session in Port Harcourt
| Saturday, March 26, 2011 11 a.m. - 1 p.m. |
more details...| Title/venue | Date/time | Partcipants Profile |
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| Title/venue | Date/time | Partcipants Profile |
|---|---|---|
| Senior Financial Analyst Programme
| Monday, October 11, 2010 9am | Senior analysts and executives whose responsibilities require in-depth analysis and use of corporate financial statements. |
| Tax Treatment of Financial Services Transactions Seminar
| Tuesday, March 9, 2010 9am | Financial directors/controllers/managers, chief accountants, accounts managers, tax managers, tax advisers, legal advisers, company secretaries and other persons involved in financial services and transactions |
| Credit Analysis and Management Seminar
| Monday, December 6, 2010 9 am | Credit analysts, officers and managers responsible for credit analysis and management in banks, insurance and finance companies |
| Accounting for Non-Accountants Seminar
| Monday, May 10, 2010 9 am | Senior executives, company directors, owner-managers and other professionals without accounting knowledge or skills, who need to make informed use of corporate financial statements and managerial accounting reports or information. |
| Accounting for Non-Accountants Seminar
| Monday, September 13, 2010 9 am | Senior executives, company directors, owner-managers and other professionals without accounting knowledge or skills, who need to make informed use of corporate financial statements and managerial accounting reports or information. |
| Senior Financial Analyst Programme
| Monday, June 14, 2010 9am | Senior analysts and executives whose responsibilities require in-depth analysis and use of corporate financial statements |
| Senior Financial Analyst Programme
| Monday, October 11, 2010 9 am | Senior analysts and executives whose responsibilities require in-depth analysis and use of corporate financial statements |
| Budgeting and Budgetary Control Seminar
| Monday, August 23, 2010 9 am | Managers, executives and company directors / owner-managers without accounting/finance skills or knowledge but keen on translating their strategies into financials |
| Finance for Non-Finance Managers Seminar
| Monday, April 12, 2010 | Executives responsible for non-finance functional areas, owner-managers, lawyers and other professionals who are keen on increasing their knowledge of finance for enhanced decision making. |
| Strategies for Managing and Collecting Debts Seminar
| Tuesday, June 22, 2010 | Credit managers, sales and marketing executives, and accounting executives |
| Problem Solving and Decision Making for Managers Seminar
| Tuesday, September 28, 2010 | Managers and executives looking for a systematic approach to solving problems |
| Competency Based Selection Seminar
| Wednesday, April 7, 2010 | Line managers who are responsible for the performance of others, human resource managers, personnel development and training managers, recruitment specialists, search and selection consultants, academics in human resource management, and anyone who requires a certification in recruitment and selection. |
| Strategic Compensation Management Seminar
| Monday, May 24, 2010 |
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| Managing People for Strategic Advantage Seminar
| Wednesday, June 30, 2010 | Senior executives, team leaders, functional and project heads. |
| The Training and Development Function Seminar
| Monday, July 5, 2010 | The programme is designed for senior human resource executives in charge of training and development functions in organisations. |
| Mastering Human Resource Management Seminar
| Monday, March 15, 2010 | Human resource professionals who need to further develop the skills they require to create the context for superior performance in their organisations, and managers who seek a career in human resources or who need specialist knowledge of human resource management. |
| Developing New Products Seminar
| Tuesday, February 16, 2010 | Brand managers in FMCGs and services, relationship mangers, marketing managers, product managers, and market research managers |
| Selling With Service Seminar
| Tuesday, April 27, 2010 | Sales/customer service managers, marketing managers in service industries, relationship managers and bank executives. |
| Effective Brand Management Seminar
| Monday, June 7, 2010 | Business development managers, brand managers, account managers, product development managers, senior executives in banking, insurance and other service industries. |
| Improving Your Marketing Skills and Performance Seminar
| Monday, July 12, 2010 | Marketers at all levels (directors to trainees) interested in improving both their own performance and the performance of their organisation. |
| Strategic Marketing Management Programme
| Monday, July 19, 2010 | Marketing directors, marketing managers, product or advert managers |
| Leading the Effective Sales Force Seminar
| Tuesday, July 27, 2010 | Sales/marketing directors in industrial goods (business-to-business), general sales managers, key account managers, channel managers in fast moving consumer goods companies, banks and other service industries. |
| Key Account Management Programme
| Monday, August 9, 2010 | Key account managers and directors; marketing managers, national and regional sales managers, business development managers, product managers and managers from other areas who would benefit from a greater understanding of key account management. |
| Strategies for Service Excellence Seminar
| Tuesday, February 23, 2010 | Senior executives of commercial and service industries |
| Strategic Procurement Contract Management Seminar
| Tuesday, March 2, 2010 | All senior managers involved in supply contract placement and execution; contract and procurement managers; supply chain managers; and administrators in banks charged with procurement/contracting. |
| Corporate Security Seminar
| Monday, March 15, 2010 | Executives and key operatives of security companies, chief security officers in private and public sector organisations. |
| Enterprise Resource Planning (ERP) Seminar
| Tuesday, March 23, 2010 |
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| Business Process Improvement Methodologies Seminar
| Wednesday, April 7, 2010 | Senior executives of manufacturing and service organisations with responsibility for business process/quality improvement. |
| Effective Project Management Seminar
| Monday, May 3, 2010 | Executives and senior managers in manufacturing firms, partners and senior associates in architectural and engineering firms, managers and executives who are responsible for evaluating and monitoring projects in the service sector (banks, insurance, and so on.) |
| Effective Project Management Seminar
| Monday, November 1, 2010 | Executives and senior managers in manufacturing firms, partners and senior associates in architectural and engineering firms, managers and executives who are responsible for evaluating and monitoring projects in the service sector (banks, insurance, and so on.)
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| Logistics and Supply Chain Management Seminar
| Monday, May 3, 2010 | Logistics managers, materials managers, distribution managers, customer service managers, and other managers who are relatively new to the logistics function or those working in non-logistics functions but who desire to learn more about the process. |
| Logistics and Supply Chain Management Seminar
| Monday, October 4, 2010 | Logistics managers, materials managers, distribution managers, customer service managers, and other managers who are relatively new to the logistics function or those working in non-logistics functions but who desire to learn more about the process. |
| Developing Analytical Competence to Manage Operations Seminar
| Monday, August 2, 2010 | Senior executives in manufacturing and service institutions having key responsibility for managing production/service operations. |
| Public Sector Logistics and Supply Chain Management Seminar
| Monday, August 9, 2010 | All public sector organisations at federal and state levels |
| Business Data Planning and Analysis Seminar
| Monday, October 11, 2010 | Product managers; marketing / sales executives; business analysts; process engineers; operations / production executives; quality assurance personnel; corporate strategy and planning executives |
| Service Management Programme
| Monday, October 18, 2010 | Company owners, senior executives and managers in service and manufacturing companies who wish to strengthen their competitive position by increasing their attention to service. |
| Maritime Management Seminar
| Monday, November 22, 2010 | Maritime operatives, managers in forwarding and clearing. |
| Negotiation Skills and Tools Seminar
| Tuesday, April 20, 2010 | Managers responsible for negotiation activities |
| Improving Your Personal Effectiveness Seminar
| Thursday, July 1, 2010 | Managers and those who wish to improve their personal effectiveness. |
| Unleashing Your Leadership Potential through Knowledge of Personality Types Seminar
| Tuesday, August 17, 2010 | Senior executives, team leaders, managers, unit heads |
| Building and Leading the Team Seminar
| Tuesday, October 19, 2010 | Senior executives, functional or project heads and team leaders |
| Interpersonal Skills Seminar
| Tuesday, October 5, 2010 | Senior managers and team leaders |
| Assertiveness at Work Seminar
| Tuesday, September 21, 2010 | Senior executives, team leaders, function and project heads and supervisors who want to develop assertiveness and exert greater influence. It will also be beneficial for specialists (in engineering, IT, accounting, auditing, and so on) who are making a transition to management. |
| Executive Team Leadership Seminar
| Monday, November 22, 2010 | The seminar is designed for top management of companies – CEOs, direct reports, and so on. For best results we suggest that every chief executive come along with a significant number of his/her team. |
| Turning Strategy into Action Seminar
| Tuesday, May 18, 2010 | Top management and managers responsible for strategic and long-term planning. |
| Real Estate Development Course
| Tuesday, August 17, 2010 9.00 a.m. | Property developers, investors, estate and quantity surveyors, architects, builders, senior management bankers saddled with the responsibility of taking real estate decisions for their organisations and facility managers who desire to improve their skills in understanding residential real estate development. |
| Business Outlook Session
| Wednesday, January 20, 2010 9.00 a.m - 2.30 p.m | Chief Executive Officers, Executive Directors, Senior Company Strategy Officers, Economic/Commercial Counsellors |
| Company Secretary and Board Effectiveness Seminar
| Tuesday, May 18, 2010 9 a.m. - 5 p.m. | Company secretaries and top management |
| Mastering Competitive Strategy and Blue Ocean Strategy
| Monday, October 4, 2010 9 a.m. - 5 p.m. | This seminar is designed specifically for top-level managers with responsibilities for formulating or reviewing strategy for firms, divisions, businesses, product lines, or brands. It will be especially beneficial to top-level managers in innovative or fast-changing industries or sectors. |
| Building and Sustaining Successful Businesses
| Monday, August 2, 2010 9 a.m. - 5 p.m. |
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| Making Corporate Boards More Effective
| Wednesday, September 22, 2010 9 a.m. - 5 p.m. | Board chairmen and directors, including board leaders of public companies. |
| Strategic Corporate Social Responsibility
| Tuesday, October 26, 2010 9 a.m. - 5 p.m. | This seminar is specifically designed for corporate chairs, CEOs, executive and non-executive board members, senior management, top executives responsible for CSR strategies, directors/heads of foundations and NGOs operating in the social space. |
| Title/venue | Date/time | Partcipants Profile |
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| Title/venue | Date/time | Partcipants Profile |
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| PhD Information Session
| Saturday, April 17, 2010 10.30 a.m. | Interested applicants to the LBS doctoral programme. |
| Title/venue | Date/time | Partcipants Profile |
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FEATURED LBS EVENTS
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